ATLANTA— Senior executives can learn how to improve their presentation development and effectively connect with specific audiences by attending Leah Peterson’s presentation on her learnings from the recent slide:ology daylong workshop.
slide:ology is a book exploring the art and science of creating great presentations. It was written by Nancy Duarte, president and CEO of Duarte Design – the firm that created the presentation for Al Gore's Oscar-winning film “An Inconvenient Truth.” It challenges the traditional approach to creating slides by teaching senior executives how be visual thinkers and create momentum for their cause.
During her upcoming presentation at The Brain Trust group meeting, Peterson, vice president of client development for RMI, will share how to apply the principles from the slide:ology workshop to help senior executives to better:
• Connect with specific audiences
• Turn ideas into informative graphics
• Use sketching and diagramming techniques effectively
• Create graphics that enable audiences to process information easily
• Develop truly influential presentations
• Utilize presentation technology more effectively
“Attending the slide:ology workshop drastically changed my outlook on business presentations and my company’s passion for PowerPoint,” says Peterson. “No matter where you are on the organizational ladder, the odds are you've delivered a high-stakes presentation to your peers, your boss, your customers, or the general public. slide:ology will transform the way you approach future business presentations.”
Peterson’s slide:ology presentation will be held during The Brain Trust group meeting on Aug. 18 from 1:00 p.m. to 2:30 p.m. at The Vinings Club in Atlanta, Ga.
About The Brain Trust
The Brain Trust, based in Atlanta, Ga., is an 11-year-old organization of CEOs, company presidents, general managers and business owners who come together during a monthly CEO Conference to provide insight and solutions to shared business hurdles through half day meetings. The Brain Trust also offers CEO Peer Groups, business coaching, exit planning, and investment capital services. For more information visit braintrustceo.com.
Response Mine Interactive (RMI), a digital marketing services firm grounded in direct response principles, focuses holistically on achieving online category domination for brands. Dedicated to ROI through media driven efficiencies, RMI has generated billions of dollars in revenue for leading brands in the ecommerce, seniors, healthcare, retail, travel and home services markets. For more information, visitwww.responsemine.com or call 404-475-0766.
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