by Response Mine | Dec 8, 2016 | Health, Healthcare Marketing, Natural Search (SEO), Paid Search
The distance between operating a healthcare practice and engaging in search engine optimization may seem steep. However, given the fact that the majority of potential patients start investigating ailments through search engines, you have a ripe opportunity to optimize...
by Response Mine | Jun 9, 2016 | Natural Search (SEO), Paid Search
Relevant keywords are a critical part of any digital advertising campaign. Specifically, long tail keywords allow you to hone in on specific searches so potential customers can find your products and services. By crafting long tail keywords for advertising and content...
by Response Mine | Apr 18, 2016 | Natural Search (SEO)
Your website doesn’t exist in a vacuum — or, at least, it shouldn’t. You want it to weave itself into the fabric of the Internet via links. Outbound links help you establish your site’s authority, but inbound links are infinitely more...
by Response Mine | Feb 22, 2016 | Natural Search (SEO)
Google recently announced the most substantial change to its SERP (search engine results page) since the introduction of Product Listing Ads. This change will be 100% implemented globally by Wednesday, February 24th. Here is a recap of changes coming in the near...
by Response Mine | Dec 17, 2015 | Natural Search (SEO)
It seems that Google is back to its usual business of making algorithm updates and changes without telling anyone. What else is new? According to various sources, there was a phantom algorithm update that occurred on November 19. The major update rolled out on the...
by Response Mine | Dec 7, 2015 | Natural Search (SEO)
Search Engine Land released an article about a new algorithm update Google calls RankBrain. It began rolling out in early 2015 and is now fully live. Here are some of my key takeaways: – The new RankBrain algorithm is a part of the Hummingbird algorithm...
