Energizing Revenue
An online textiles retailer turns to Response Mine to attain its lofty revenue goals.
The Challenge
When an ambitious online retailer of designer fabrics and wallpaper set an aggressive revenue growth goal for itself, they knew that a machine learning strategy would be critical to helping them reach their lofty revenue goals most efficiently.
Our Solution
Response Mine implemented Kenshoo’s beta integration with Google Smart Bidding. After switching on Target CPA in Google and Budget Navigator in Kenshoo, the company began driving more revenue, more efficiently at scale.
The Results
The company experienced a revenue increase of 152% year over year and they saved significant time on managing their bids and budgets so they could dedicate more time on strategic optimization.
152%
Increase in revenue
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